Alessi And I’ll Scratch Yours
This was a project developed as a proposal for Alessi. It was aimed at the gift market segment, and sold as sculptural desk-top accessory that also functioned as a back scratcher or gentle massage hammer. It promoted well being at the work place by being a pleasant reminder to take a break, stretch and relax. An accompanying app for the computer was also designed to allow the user to set a time interval to be reminded to take a break and included a series of stretch and light exercise instructions.